A hand holds a smartphone showing the Seezy map, on a perforated blue background
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Seezy

Reporting a dangerous situation happens in the worst possible conditions: in a hurry, one-handed, often while still shaken. Any friction in that moment means the report never exists. In Milan, 40% of crimes already go unreported.

Seezy turns that missing data into a shared resource, a real-time map built by the people who walk the city. The MVP defined the information architecture around two coexisting readings of the same urban space: streets, where risk is perceived by area, and the metro network, where it is perceived by stop. Two mental models, one product.

The reporting flow was reduced to a pre-set taxonomy and a few taps, with anonymity by default, so the effort stays proportionate to the moment it belongs to.

The MVP established the base component system the product now scales on, and brought Seezy from concept to something investors could actually use.

Keep reading
Two app screens floating on a white background
Three screens in a row: onboarding, the metro map and an invitation to contribute
Two hands hold the smartphone showing the report category screen
The app map with active reports, seen close up
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